Privacy Policy
Last updated: January 15, 2025
Overview
At Beacon, we take your privacy seriously. This Privacy Policy explains how we collect, use, and protect your information when you use our AI-powered business intelligence platform. We are committed to transparency and giving you control over your data.
Information We Collect
We collect information necessary to provide our AI-powered recommendations and insights. This includes:
Account Information
- Email address for account creation and authentication
- Company name and basic business information
- Account preferences and settings
Business Data
- Connected business platform data (e.g., Shopify store data, sales metrics)
- Customer behavior patterns and purchase analytics
- Revenue data and transaction information
- Product catalog and inventory information
Usage Information
- How you interact with our platform and features
- Log data and technical information for service improvement
- Feedback and support communications
How We Use Your Information
We use your information exclusively to provide and improve our AI-powered business intelligence services:
- Generate AI Recommendations: Analyze your business data to provide personalized revenue optimization insights
- Create Reports: Develop customer segmentation analysis and business intelligence reports
- Improve Our Service: Enhance our machine learning algorithms and platform features
- Account Management: Provide customer support, send important service updates, and manage your account
- Security: Monitor for fraudulent activity and maintain platform security
Legal Basis for Processing
We process your personal information based on the following legal grounds:
- Contract Performance: To provide the services you've requested
- Legitimate Interest: To improve our services and ensure platform security
- Consent: Where you've given explicit consent for specific uses
- Legal Obligation: To comply with applicable laws and regulations
Data Security & Storage
We implement industry-standard security measures to protect your information:
- Enterprise-grade encryption for data in transit and at rest
- Secure, SOC 2 compliant database infrastructure
- Multi-layered authentication and access controls
- Regular security assessments and monitoring
- Passwordless authentication to eliminate credential vulnerabilities
Your personal information is stored securely in our database infrastructure, which uses enterprise-grade security standards and encryption. Business data connections are processed through secure, isolated service architectures with strict access controls.
Data Sharing & Third Parties
We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:
- Service Providers: With trusted third-party services that help us operate our platform (e.g., cloud hosting, analytics)
- Business Integrations: With platforms you connect to our service (e.g., Shopify), only as necessary for functionality
- Legal Requirements: When required by law, legal process, or to protect our legal rights
- Business Transfers: In the event of a merger, acquisition, or sale of assets, with appropriate data protection measures
All third-party service providers are contractually required to maintain the confidentiality and security of your information.
Data Retention
We retain your information only as long as necessary to provide our services and fulfill the purposes outlined in this policy:
- Account Information: Retained while your account is active and for a reasonable period after closure
- Business Data: Retained as long as needed for AI analysis and insights generation
- Usage Data: Typically retained for up to 24 months for service improvement purposes
- Legal Requirements: Some data may be retained longer to comply with legal obligations
When data is no longer needed for analysis or service provision, it is securely deleted from our systems. You can request deletion of your data at any time, subject to legal retention requirements.
Your Privacy Rights
You have the following rights regarding your personal information:
All Users
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information
- Data Portability: Request your data in a portable format
EU Residents (GDPR)
- Restrict Processing: Limit how we use your data
- Object to Processing: Object to certain uses of your data
- Withdraw Consent: Withdraw consent for processing where applicable
- Lodge Complaints: File complaints with your local data protection authority
California Residents (CCPA)
- Know: Right to know what personal information is collected and how it's used
- Delete: Right to request deletion of personal information
- Non-Discrimination: Right not to be discriminated against for exercising privacy rights
- Opt-Out: Right to opt-out of the sale of personal information (we do not sell personal information)
To exercise any of these rights, please contact us at atul@runbeacon.ai. We will respond to your request within 30 days (or as required by applicable law).
International Data Transfers
Your information may be stored and processed in countries other than your own. When we transfer personal information internationally, we ensure appropriate safeguards are in place, including:
- Standard Contractual Clauses approved by the European Commission
- Adequacy decisions for transfers to countries with adequate protection
- Other legally approved transfer mechanisms
Children's Privacy
Our service is not intended for use by children under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. For significant changes, we may also send you email notification.
Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
Privacy Inquiries: atul@runbeacon.ai
General Support: atul@runbeacon.ai
Security Concerns: atul@runbeacon.ai
For EU residents, our Data Protection Officer can be reached at: atul@runbeacon.ai
Mailing Address:
RunbeaconAI, Inc.
Silicon Cmn
Fremont, CA 94538